Anatomy of a Great Careers Page
If there was ever a careers site that was going to get the blood pumping and excite those inclined to working with big machines, this is it.
Hastings Deering clearly understand their market and have pulled out all the stops to dominate the landscape.
And while this may not be your target employee market there are certainly some real take-aways from this site regardless of your business size and recruitment volume including:
- Use of branding and logos.
- Use of engaging video.
- Plenty of access points to benefits of a career at Hastings Deering.
- Great use of a Facebook feed to generate engagement on that platform which provides an ongoing. communication channel with current and potential candidates.
- Introduction to the Safety First Culture from first point of contact.
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